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New Price Per Call Approach Attracts Two New Practices to Practice-Reps' Marketing Services
Posted 10.1.09

Practice-Reps recently surveyed administrators who considered and rejected our services in the past and discovered that clients were reluctant to make a long-term commitment to us due to budget restraints. In response, we sharpened our pencil, adjusted our overhead, and eliminated our 12-month contract requirement for new clients.

Now clients can take advantage of our services on a per call basis with no contract requirement and a greatly reduced one-day audit fee!

This new approach allows a practice to try our services while we prove our worth at a much lower rate with no long-term commitment.

"In the past, we had charged a daily fee for personal marketing with most clients signing on for six to eight days per month. Now a client can sign on for 'x' number of calls with no minimum, period!" said Michael Ranson, Managing Partner, Practice-Reps.

These newly reduced fees motivated two new practices to sign on with us in late September. Delaware Neurology and Sleep as well as Complete Health and Chiropractic Center had considered our services in the past, but our newly reduced pricing finally motivated them to take the plunge into personal marketing for their practices.

"This new pricing brings us more in line with the cost of hiring a part-time employee without the additional burden of taxes and benefits for a practice. Now we can provide the services of a full marketing team for less than the cost of hiring your own employee, " explained Al Romanelli, Practice-Reps' Partner.

"We have a strong track record in Neuro and Sleep, but CHCC represents our first foray into marketing PT and Chiropractic services. We're excited about this opportunity as we know we can help gain new referrals for this high-quality practice based in Pennsylvania and New Jersey. They take a comprehensive, multi-disciplined, approach to rehabilitation and have a motivated staff that is eager to work with their referral community. Physicians just need to know more about the full range of capabilities for these two stellar practices and we need to reinforce that message on a continual basis." said Ranson.

"Practice-Reps is not an advertising firm; instead we take a multi-tiered approach to marketing a practice, starting with a field rep while we support their efforts with a full range of marketing tools designed specifically for each practice that we market," said Romanelli.

To learn more about the Practice-Reps approach to direct marketing, contact Heather Smith at heather@practice-reps.com or call 610-323-4793.


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